Assessment of the business operations follows the assertion that business organizations in the different industries react to the prevailing environmental issues as well as competitive forces in different ways as they seek to realize a strategic fit between the environment and their operations. While some decide to improve on the current products, divesting and diversifying, others seek to adopt techniques that ensure they enhance their operational effectiveness (M-Money Channel Distribution Case, n.d). In 2007, Safaricom introduced M-Pesa, a transformative mobile banking service that was launched in partnership with Vodafone. The Mpesa concept is based on the components of the banking service, implying that its design is in enabling the users to complete their banking transactions without having to visit banks (Amita, Pearce, Richard & Robinson, 2011).
Sherry Roberts is the author of this paper. A senior editor at MeldaResearch.Com in Write My Essay Today services. If y
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