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The Future of Cookie-less Programmatic & Display Advertising

The Future of Cookie-less Programmatic & Display Advertising

Submitted by • October 7, 2020 www.martechcube.com

With display & programmatic advertising going cookie-less and privacy becoming the priority for the martech platforms and marketing world, learn what’s next

The world of advertising has harnessed data, mainly through the use of cookies, to learn better about audiences and target them for the past decade. But various data breaches have raised concerns for customers about the data that is collected about them. Pertinent questions like

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